Who stole the cookies from the cookie jar?
Simon stole the cookies from the cookie jar (I thought I’d start with the most likely culprit).
Who me?
Yes, You!
Not me!
Then who?
The song goes on as long as there are people to sing it – an infinity loop. It will continue endlessly unless an external intervention takes place.
When David Goggins replaced the cookies in his jar with affirmation statements that reminded him of what he had achieved, he broke the infinity loop. He was no longer stealing cookies from the cookie jar; instead, he reminded himself of the person he wants to be.
We all know who steals the cookies from the cookie jar. The trick is to own it. And then do something about it.