Some coaches are failed sports stars, they just didn’t quite make it. So they become a coach. It looks a lot like being a sports star only it carries none of the risks.
I know, I used to get asked for autographs outside football stadiums when I worked in football. And for a while, it was a thrill. Until the boredom of waiting around for others to perform took its toll.
When I came out of football and served individual clients. One of my major failings as a coach was to want it more than the person I was coaching. I took it as a sign of superior commitment. When it was actually, a failure to communicate what was important to me.
As for client failure rates.
Highlight reels ensure reputation damage is minimal since no one is looking that closely. Coach enough people and it’s easy to point at the odd success.
What was really happening?
In truth, I was hiding, bearing none of the risks. Nonconsequential failure.
For the father who is dreaming of coaching their daughter to success. The rep counter on the gym floor working their way through the day. And the coach who is plumping the pillow of those he serves.
The antidote.
Figure out what you are afraid of doing.
Put yourself on the line. When I created my gym, it was a platform for others. It should have first been a platform for me.
Crawl. Walk. Run.