It’s a kinda magic

Asking anyone to trust the process, is like asking someone to trust in magic. Of course, you don’t trust magic, why would you? After all, it’s an illusion, a mind trick. 

Can you remember the last time you made an elephant disappear?

Forget the processes that are well-trodden paths of compliance. I’m talking about following a process that has no fixed outcome. A process that provides value, often in an intangible, unmeasurable way. In a way that makes you feel good about what you do and who you are. 

Just like magic, you can’t fully trust it, but you must fully buy into it for it to work.